Split - Opening Sequence

Preliminary Task

Preliminary Task

Evaluation Activity 7

06 April, 2012 - 23:17 a.m.

Well, looking back at our preliminary task and comparing it to our official Split opening sequence, we can notice a lot of differences such as the continuity flow as our preliminary task had contained obvious continuity errors.

This is proven by the fact that I would be walking through one location that was being filmed and the continuity would dip to another different location where I would continue walking which means that the flow of the preliminary task was disrupted whereas, in the opening sequence, we had decided to keep recording (even if there was any mistakes..and believe you me, Nile made a lot of mistakes during the football process >.>) and not disrupt the recording process.

This is due to the fact that it would only make our continuity flow even better due to the fact that all of the character physical movement would be within a single video which we could edit with more ease.

Due to the fact that it was only a single protagonist being featured within the entire opening sequence, we didn't use no reverse shots whereas in the preliminary task but we did reverse video clips without disrupting the continuity error (e.g. using the flashback sequences while Nile/Brad is walking towards the fellow gang he had abandoned for his personal purposes) to avoid the length of the walking sequence itself and helped us progress much more since we had learned how to keep an audience immersed with using similar/lengthy scenes but executed in a variety of ways.

After all, we had known that the opening sequence is the formal introduction to the movie and a monotonous/cluttered opening sequence would have already led the audience to assume that the rest of the movie may suffer from these mistakes -- similarly to how the opening chapter of a book should grip the reader and be consistent in terms of its immersion up to the final moment.

Furthermore, we had learned to use the camera with and without the tripod although we felt that using the camera with freehand movement would have been handled with more ease plus it would also add to the atmosphere due to the fact that our Split movie would revolve around the main protagonist sprinting during football matches, being chased by ex-gang rivals/members so shaky camera movement would be required regardless to add to the realism and pacing of the movie.

- Omar Abasi (Split Movie Editor)

Evaluation Activity 6 - Processes used while constructing the Split product

Blogger - Perhaps the one that I should be listing as the first and foremost due to the fact tha- well, you know why anyways.

Blogger was a really cool online diary where we could keep updating our blog so that followers could notice our progression with our Split product and also helped us as much as the followers who wanted to know more about how we were doing with the opening sequence itself as we could go back to any blog posts we had posted through the past few months so that none of our processes would be cancelled or delayed due to any mishaps because all of our blog posts were secured on one blog with sub-categories of our pre-production, research and much more.



Mac - The Mac was the source to all of our other programs, softwares and websites that we had used while constructing the official Split product (well, of course, excluding the camera itself.) We had used the Mac to set up our Blogger, Twitter and YouTube accounts as well as utilizing programs that were pre-installed on the Mac such as Adobe Photoshop CS4 which would be used for several pre-production tasks such as nine-frame analyses, picture-editing (whether it would be our official movie poster or anything like that) but the Mac also allowed us to use Adobe Premier Pro.
Beautiful piece of technology, this is.



Camera - If you thought that using the Apple iMacs were beautiful, we even soaked up all of the high-definition glory possible with Panasonic HD cameras which were used for our filming process with the inclusion of our Split opening sequence. Once again, the cameras were definitely beneficial since you can't really make a movie without cameras as I'm sure that the crew and I had filmed, deleted and re-filmed scenes perhaps over 35 times within the space of a week so yeah, it did really act as the heartbeat of our movie.



Twitter - We had used Twitter as social media purposely for our Split product as well as interacting with my crew about any concerns regarding our pre-production, post-production or editing processes while we weren't all doing these processes together so it was a great, intuitive way of being able to communicate with people without any complications whatsoever.

YouTube - We had used YouTube to promote our AS Media Evaluation Activity which can also be seen as marketing our official movie due to the fact that it is a documentary-style video which nitpicks a great amount of information regarding our movie in comparison to other already-released movies.

Furthermore, YouTube is a great way to promote any of our videos that we have been editing and finalizing for our AS Media Studies as it would be a way for us to gain constructive criticism and to be able to reflect on it and better our product.

Adobe Premiere Pro - Once again, without this piece of technology, our Split product may have not been produced to the standards that it were. We had edited this video, provided effects such as the flashback monochrome effects which would be used to help vary and strengthen our professional movie-editing skills, we had utilized video transitions as well as being able to experiment with audio effects too such as the exponential fade which we would use to change the volumes of our soundtrack at specific parts within the opening sequence that were editing with the help of this program.





Evaluation Activity 3

The production company may be directly responsible for fundraising for the production or may accomplish this through a partner. Production companies are well-known for its variety of task-handling which varies from handling the budgeting, scripting, scheduling, cast and setting and the organization of staff.

Production companies are known for its own production (e.g. Lucasfilm Ltd. are widely-known for their production on the critically-acclaimed Star Wars series as well as the Indiana Jones series which they had also produced which led to its own exclusive video games etc.), post-production, distribution and marketing (e.g. Lionsgate Entertainment are well-known for owning the rights to the Hunger Games potential franchise and distributing the movie in the United Kingdom and United States of America.)

Production companies are often either owned or under contract with a media conglomerate, film studio, entertainment company, or Motion Picture Company, who act as the production companies parent. They can also be mainstream/independent production companies such as the production company examples which were provided above this piece of information -- Lucasfilm Ltd. and Lionsgate Entertainment.

A film distributor is a company or individual responsible for releasing movies to the public whether it is on the silver screen/on a theatrical basis or a straight-to-DVD basis/home viewing in general (e.g. T.V/Blu-Ray Disc viewing, Video-On-Demand viewing such as Sky Box Office).





For our Split movie, we would decide to go with the Momentum Pictures production company and this is due to the actuality that they were the same company that had produced a notable amount of BAFTA/Oscar-winning successes such as The King's Speech, Defiance and Lost in Translation plus we would have enough budget to be able to request for them to own the rights to our movie (or franchise if the Split movie is released to a lot of positive reviews from audiences and critics alike).

This is due to the fact that momentum Pictures is a one of the leading independent motion picture distributors in the UK and Ireland and releases approximately 20 theatrical films a year which means that when marketing our movie, it would be more likely to be a success rather than failing with an independent company that is not really known to the British audience let alone any audiences overseas.

The film production company would usually appear at the start/introduction of the movie as it would establish which production company has produced the movie along with any other companies involved in the production, distribution or marketing or the movie which would then be followed by the list of cast names or just the opening sequence itself.

We had decided to utilize this approach due to the fact that we felt that it would have been more beneficial to formally introduce the audience, who would be watching the Split movie, to the production company followed by the New Cinema Entertainment company which would be followed by the opening sequence (with texts full of cast names appearing throughout the opening sequence.) This is due to the fact that a particular structure would need to be used when formally introducing film audiences to the people who have had an involvement with the movie itself rather than a random structure that would seem ambiguous.

Evaluation Activity 5 - How we have attracted/addressed our audience

This is our Evaluation Activity video. However, we couldn't post up the video with the audio due to copyright claims but we hope that won't take away from the video itself as it still regards all of the information revolving around our Split movie as well as offering a good amount of information on each particular section that we had taken into great consideration during the production of our movie and opening sequence.

NOTE: I have noticed and do apologize for the text disappearing so fast, please bear with me and pause when the text does pop up. This is a random hiccup that I did not encounter when editing this video and could be due to the quality of the video or because of the amount of editing within it but once again, my apologies.

Editing - By Myself